The Open Mobile Alliance (OMA)
announced on Monday the impending release of
version 2.0 of its DRM standard for mobile devices (OMA DRM 2.0). The OMA
expects to release the specification during the first half of this year.
At the same time, the Content Management License Administrator (CMLA), a
consortium whose members span device makers, software vendors and content
providers, announced its intention to build a licensing
authority as well as a technical and legal trust foundation for OMA DRM 2.0 in
time to build into devices that would be available for the 2004 year-end holiday
season.
OMA DRM 2.0 is backward compatible with OMA DRM 1.0 but goes considerably
beyond it in the functionality it supports. OMA DRM 1.0 was designed for a
world of simple, low-cost devices with not much memory, no trusted system
clocks, and no sophisticated content rendering capabilities - that is, it was
designed to support ring tones and wallpaper graphics. OMA DRM
2.0, in contrast, is designed for more powerful devices that have the ability to
play higher-resolution audio (such as actual music tracks) and video, send
content to other devices and storage, and so on.
OMA DRM 2.0 adds two primary elements to OMA DRM 1.0's security model.
One is public-key encryption for protecting the symmetric keys used to encrypt
content - a feature that is common in DRM technologies for PCs. Another is a scheme - yet to be specified, but probably digital
certificates or cryptographic digests - for ensuring the integrity of the
content itself. A third added security element, the ability to
authenticate devices, is up to the CMLA; see below.
The new standard also adds the ability to support richer content business
models, such as stateful rights (e.g., play N times) and, more significantly,
the ability to copy content to other devices that a person owns, including
backup storage. Definitions of problematic concepts like "device
ownership" and "backup" are left to implementers; of course, content owners are
free to grant such rights or not, as they choose. These business models
are expressible in OMA DRM 2.0's rights expression language (REL), which - as
before - is based on a subset of ODRL from IPR Systems.
The CMLA, formerly known as Project Hudson, is a complementary effort to OMA
DRM 2.0. Its membership includes companies that span the entire content
value chain, from content (Warner Bros. film studios) to wireless carriers
(mmo2) to chips (Intel) to devices (Nokia, Matsushita, Samsung) to software (RealNetworks).
Its primary
purpose is to establish a trust model on which to base OMA DRM
implementations - that is, a framework for allowing devices to communicate their
authenticated identities to content services as well as to ensure that those
devices are impervious to being spoofed (e.g., the identities copied and misused
by a third party) or tampered with (e.g., so that perfect cleartext copies of
digital content can be made from them).
To do this, the CMLA has to establish key and digital certificate
distribution services, compliance rules and testing tools for vendors to use to
ensure that their devices are trustworthy, and legal backstops for devices that
are either noncompliant or hacked.
The essential bargain that CMLA
proposes to technology vendors is this: you license OMA technology from us and agree
to abide by our compliance policies -- on pain of injunctive and financial
penalties -- and in return, we will supply cryptographic materials to your
devices and vouch for the devices' trustworthiness to content providers, who will then
presumably license content for use on your devices; we will also provide a
single licensing point for content providers, so that you don't have to cut
separate deals with each one. Nothing has been said yet about the
financial terms, if any, that will be attached to the CMLA's licensing regime.
Many vendors of devices, client software, and server software are jumping on
this very fast-moving bandwagon. Software vendors that
have announced intention to implement OMA DRM 2.0 include RealNetworks, Lockstream, Sun Microsystems (through its
Pixo acquisition), NDS,
OpenWave, Germany's CoreMedia, and the Netherlands' DMDSecure. (Microsoft is a member of the working group but has not announced intent to launch any compatible products.) Most of the
prominent mobile device makers have also pledged support, and already there are
over 50 mobile devices on the market that are OMA DRM 1.0 compatible.
The breathtaking rapidity with which OMA DRM is progressing in the market,
compared to other DRM-related standards initiatives, arises from one
primary factor: mobile devices' simplicity and relative immaturity as
content-rendering devices, compared to PCs and other
more complex content-rendering form factors. The modest profile of the target
devices for OMA DRM 1.0 implied that the spec should also be very modest,
allowing only a narrow range of content distribution models. That, in
turn, made the OMA DRM 1.0 spec something that could be finalized and moved into
the market very quickly.
OMA DRM 2.0 is more complex because it is
intended to apply to devices with more capabilities and more security features.
It's amazing what you can do with security when you have a "walled garden"
environment instead of a pourous minefield like the PC.
But it's also a tribute to the efforts of the OMA DRM working group, which
chose the paths of near-term practicality and cooperation over those of
over-engineered grandiosity and posturing recalcitrance. As they
progress in their efforts, and as mobile content business models grow from their
current minuscule state to becoming a bigger part of the overall content
distribution market, they should bring security to content owners while freeing
up device makers and service providers to offer up content services that appeal
to consumers.
As for the CMLA, it looks great on paper, but we are concerned with two
elements of its plan. One is the timeline, which looks insanely
aggressive: although the OMA DRM 2.0 spec is not expected to be finalized until
close to mid-2004 (which represents slippage from an earlier stated goal of the
first quarter of 2004), the CMLA intends to be operational enough to work with
devices to be sold in the 2004 year-end holiday season. Did someone say "SDMI"?
Our other concern with the CMLA is in the economics. The services that
the CMLA intends to provide do not come for free, and we will be amazed if
content providers (or anyone else, for that matter) agree to subsidize them,
apart from in-kind donations of equipment and employees' time. At the end of the day,
accepting the CMLA's licensing terms will cost device makers money, in addition
to the money they will need to spend on security technology such as OMA DRM 2.0
rights language processors and tamper-proof internal clocks. If the costs (not to
mention the legal liabilties) are too high, device makers will balk at taking the
license, and the viability of the scheme will be threatened; if too low, its
effectiveness may be in jeopardy. Nevertheless, we hope to be able to report
on many CMLA-compliant content services by New Year's Day 2005.